Website for a corporate marketing campaign

Esri works with state and local governments to make towns and cities safer, more efficient, and to improve the daily lives of its citizens. GIS makes everything faster and easier by digitizing analog processes.

We created a website to support marketing and sales efforts. It showcases the people who benefit from this program – from daily commuters who are impacted by traffic flow to the field workers collecting data at incident sites.

This campaign launched in 2021 and is ongoing.

I concepted and the key graphic for this campaign and created all digital assets including the website UI.

UX Strategy: Alex Smailes