Infrastructure Management Website
Website design for a brand campaign
About this project
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Esri wanted a website to promote their Infrastructure Management campaign and initiative. The goal was to create a Search Engine Result Page that was visually engaging and memorable.
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This campaign launched in 2021 and is ongoing.
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I concepted and the key graphic for this campaign and was responsible for the visual design of the SERP page.
UX Strategy: Leslie Lung
Copy: Emily Pierce
Artwork
Spectrum of impact that Esri’s users have on people, infrastructure, and the environment.
Website
We created an SEO optimized website to be the #1 result for any searches related to infrastructure, targeting decision-makers in cities and government organizations.
