Scalable web template for 50+ annual events

When Esri migrated it’s CMS to Adobe Experience Manager, it was the perfect time to take a look at the strategy for the many event-related web pages and create a system to manage the redesign.

2017 (all of it)

After Alex Smailes (UX extraordinairre) conducted 6+ months of research and ran UX for the initial migration, I lead the UX and UI for all event websites from 2018-2020 (over 150 in total). I created and maintained this scalable system that includes global and secondary navigation, information architecture, content strategy, component UI, and templates for over 30 page types.